Your Etsy Shop Data Has
Insights Etsy Stats Can't Show
Etsy Stats shows you what sold. Upload your order CSV and MCP Analytics looks for the patterns behind it: which products carry your revenue, when demand rises, and which countries buy. Each report shows the method it used.
What a Report Looks Like
Two things to look at before you upload anything
Real sample reports (not Etsy data)
We have not published a report built on a real Etsy shop, because that would mean sharing a seller's orders. These are complete reports we ran on public datasets, so you can see the layout, the charts and how the method is shown. The analysis types are the same kind your Etsy file would use.
- Avocado price report (a snapshot of public retail price data over time; it shows the layout and charts, not a seasonal analysis)
- All sample reports
Illustrative: the question, the file, the answer you get back
Illustrative only. These are not results from a real shop.
- You ask: “Which listings carry most of my revenue, and are they the same ones I make the most from?”
- It uses: the listing title, quantity, price and shipping columns from your order-items CSV.
- You get: revenue by listing ranked from largest to smallest, the share of revenue held by the top few, and a plain-language summary that points to the listings worth a closer look. The report names the method used.
What Etsy Stats Won't Tell You
Etsy Stats covers visits, favorites and sales totals. Your order file holds more detail than those screens summarize.
True Profitability After Fees
Etsy charges listing, transaction, payment processing and advertising fees. If your export includes fee or cost columns, the analysis can show margin per product and per order. Etsy exports differ by report, and we only use what is in your file.
Seasonal Patterns to Plan Inventory
The seasonal trends analysis looks for weekly, monthly and holiday patterns in your order history. How much it can find depends on how many months of orders you upload; one season of history shows less than several.
International Demand Patterns
Shows which countries and currencies your orders come from, and how shipping charges differ by destination when your file includes them.
Export. Upload. Understand.
Three steps from Etsy Shop Manager to actionable insights
Export from Etsy
In Etsy Shop Manager, go to Settings → Options → Download Data. Select your date range and download the CSV. Etsy renames menus from time to time, so look for Download Data if the path has moved.
Upload Your CSV
Drop the file into MCP Analytics. It reads the column headers (item names, prices, quantities, shipping, currencies) and shows you what it found before it runs.
Get Your Analysis
Pick an analysis or ask a question in plain English. You get a report with charts, the statistical results, and a written summary based on your shop's numbers.
We are working on a direct Etsy connector so you could skip the CSV export. It is not available yet; today you upload a CSV. Learn about connectors →
Analyses built for Etsy Shops
Every analysis runs on your actual data and produces a shareable report
Product Mix Analysis
Understand your catalog composition. Revenue concentration, category breakdown, and which product types drive growth.
Seasonal Trends
Detect weekly, monthly, and holiday patterns. Plan inventory and marketing around predictable demand cycles.
International Sales & Currency
Multi-currency revenue analysis. See which countries buy most and how currency mix affects your bottom line.
Bundle / Cross-Sell Opportunities
Find products that show up in the same order. Use the pairs as starting points for bundles; they show what was bought together, not why.
Listing Performance
Compare listings by revenue, quantity sold, and average price. Identify top performers and underperformers.
Order Value Optimization
Look at how order values are spread and where free-shipping or add-on thresholds might sit.
Discount Effectiveness
Compare orders that used a coupon or sale with those that did not. A CSV can show the difference in order size and volume, but it cannot prove why a buyer purchased.
SKU Inventory Tracking
Track how fast each SKU sells, spot fast movers and slow stock, and see the sales pace behind your reorder timing.
Digital vs Physical Analysis
Compare digital downloads against physical products. Revenue split, order frequency, margins, and growth trends for each.
MCP Analytics vs Etsy Stats
What you gain beyond the built-in dashboard
We do not describe what Etsy Stats includes. Check your own Etsy Stats dashboard for what it shows.
| Capability | MCP Analytics | Etsy Stats |
|---|---|---|
| Product mix & category analysis from your order file | Check Etsy Stats | |
| Seasonal pattern detection across your order history | Check Etsy Stats | |
| Bundle / cross-sell identification | Check Etsy Stats | |
| Multi-currency revenue analysis | Check Etsy Stats | |
| Digital vs physical product comparison | Check Etsy Stats | |
| Written summary of what the numbers show | Check Etsy Stats |
Etsy Shop Analytics FAQ
How do I export my Etsy data as CSV?
In Etsy Shop Manager, go to Settings, then Options, then Download Data. Choose your date range and click Download CSV. The export includes order items, prices, quantities, shipping details, and transaction information.
What Etsy analyses can I run?
Product mix analysis, seasonal trends detection, international sales and currency analysis, bundle and cross-sell opportunity identification, listing performance comparison, order value optimization, discount effectiveness measurement, SKU inventory tracking, digital vs physical product analysis, shipping analysis, tax and VAT breakdown, and more.
How does it handle international currencies?
If your Etsy export includes a currency column, MCP Analytics groups orders by currency and shows which markets bring in the most sales, using amounts as they appear in your file.
Can it analyze both digital and physical products?
Yes. The digital vs physical analysis separates your catalog into digital downloads and physical items, comparing revenue contribution, order frequency, average order value, and profitability when your file includes cost data, for each category. This helps you decide where to invest your creative effort.
How is my Etsy data protected?
All data is encrypted in transit. We do not train AI models on your content. Datasets you upload are used only to run the analysis you requested. See the privacy policy for details. We don't connect to your Etsy shop directly; we only analyze the CSV you upload.
Etsy Shop Analytics Resources
Tutorials, guides, and deep-dives for Etsy shop owners
Analytics for Every Platform
MCP Analytics works with data from all major e-commerce and payment platforms.
Ready to Understand Your Etsy Shop?
Export your order items CSV and run your first analysis. 30 days of full access, no card required.
Where to start
One email with your data and your question. We take it from there.
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